Powerade is the official sponsor of the bejing olympics and even though I don't know what the strategy is yet you can almost tell what it will be just from the visuals.
When loose internet threads find each other
2 years ago
Tuesday 12 August 2008
The Powerade visuals (revised)...
Well following the theme of things missing today... Scamps blog going missing, Calvin Klein ads being banned and now these beautifully shot Powerade visuals from Mother.
Powerade is the official sponsor of the bejing olympics and even though I don't know what the strategy is yet you can almost tell what it will be just from the visuals.
Powerade is the official sponsor of the bejing olympics and even though I don't know what the strategy is yet you can almost tell what it will be just from the visuals.
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4 comments:
sorry but "powerade official sponsors of the olympics" is not a strategy.
once again, mother trying to do art instead of advertising. bloody nonsense.
You could put any brand with those images. There is no really insight or truth to make people buy the product. Nice images though (the first one).
DM
I can't tell what the strategy is from shots of naked people but since it's so obvious to you, why don't you tell us?
its probably something to do with having nothing added, or not needing anything else but powerade... thats what I've got from the images.
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